Wagering platforms have joined forces with Racing Victoria, the epicenter of equestrian competition in Victoria, Australia. They’ve solidified an agreement to distribute the excitement of live races from Racing.com, Racing Victoria’s online hub, with betting providers nationwide.
This collaboration allows BetMakers to incorporate live Victorian races directly into their system, enhancing their wagering offerings with an engaging viewing experience.
Todd Buckingham, the chief executive at BetMakers, expressed enthusiasm about the arrangement, stating, “This is mutually beneficial. Increased viewership of these premier races translates to heightened enthusiasm and more wagers on Victorian horse racing. Furthermore, it provides our platform subscribers with an advantage, and this is merely the beginning of numerous exciting developments.”
This alliance is revolutionary. Racing Victoria will now have their competitions broadcasted via Racing.com to an impressive 25 digital wagering associates across Australia. That’s what you call broadening your horizons!
Racing Victoria’s Chief Executive, Peter Campbell, underscored the organization’s dedication to expanding the reach of its race broadcasts. He views BetMakers’ technology as crucial for connecting with enthusiasts in a dynamic marketplace. Campbell also conveyed enthusiasm for collaborating with a company recognized for its technological prowess, aiming to introduce Victorian racing to a broader and more captivated viewership.
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