Playtech and Golden Matrix have joined forces to make a significant impact on the realm of esports wagering. Playtech, a prominent player in the industry, will serve as the exclusive distributor of Golden Matrix’s innovative peer-to-peer (P2P) esports betting platforms. This collaboration empowers Playtech to leverage its robust AI technology to attract and retain a global player base.
Golden Matrix also benefits from the partnership by gaining access to Playtech’s widely acclaimed games, encompassing live dealer games, slot machines, table games, bingo, and poker, which they can offer to their network of operators.
Brian Goodman, the chief executive officer of Golden Matrix, expresses his enthusiasm for the alliance, highlighting its significance for the company’s growth. He believes that Playtech’s expertise will facilitate their expansion into new markets, particularly the rapidly developing US market.
Playtechs chief executive, Mor Weizer, stated: “Playtechs achievements are a result of crucial strategic collaborations with top-tier industry professionals who enhance our technology, broaden our reach and product offerings, and augment our distribution capabilities.”
“We are thrilled to unveil a new alliance with seasoned technology provider GMGI. This marks an exciting initial step in our partnership, where we will introduce esports, P2P, and other cutting-edge software, as well as expand the distribution of our top-notch content.”
Golden Matrix licensed its GM-X platform to 24 new customers in March and anticipates this figure to increase considerably as operators transition online during the coronavirus (Covid-19) pandemic restrictions.
Outcomes revealed in September indicated that Playtechs income decreased by 22.5% in the first half of 2020 as the pandemic disrupted various aspects of its operations.
Income for the six-month period ending June 30 declined to €564 million (£513 million/$664.6 million), with robust performance from its financial division TradeTech failing to counterbalance a 13.5% dip in B2B income and a 41.0% drop in B2C contributions.
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